Dick Chwalek, President/Director, Niche Dental, has been involved in dentistry since 1996. He is the owner of Niche Dental (formerly Niche Agency), a dental marketing consulting firm in Monticello, MN.

He is focused on developing advanced, integrated communication strategies to help dental related businesses engage their respective audiences. His speaking and consulting style is innovative, straightforward, and entertaining.

He has been published in national publications, is an editorial advisor for DPM, and is a member of the American Academy of Cosmetic Dentistry (AACD). He has a degree in Speech Communication with an emphasis in marketing from St. Cloud State University, MN.

Dick works with The Peripheral Vision, a national award-winning design group, and is the co-creator of Express Dental Marketing (personalized direct mail). He regularly converses with many other service professionals associated with dentistry from wealth/financial and practice management to practice transitions and health law, OSHA compliance.

He has consulted with, and offered his brand expertise to, over 250 dental practices, labs, and businesses across the US and internationally:

• Crafting niche strategies, marketing plans, media plans and internal marketing
• Guiding creation of brands, logos, brochures, web sites and postcards
• Writing advertisements, brochures, postcards, websites and press releases
• Developing Public Relations campaigns, Internet strategies and individualized direct mail programs

Niche Dental offers individualized brand management to create strategic, long-term value. NicheDental.com - 866-453-1026

Maryann T. Dillon, CAE, has over 26 years of dental care management experience, which has included the development, production, marketing and sales of a state-of-the-art dental record keeping system. She has also managed a state association peer review system which involved coordinating 27 review committees, and has established collaborative relationships between entities specially formed to develop and market dental benefit plans and promote public dental health initiatives. Mrs. Dillon wrote and carried to fruition a number of business plans for newly established companies. For a number of years, she has marketed to and assisted employers in establishing direct reimbursement self-funded dental benefit plans for their employees. Mrs. Dillon’s experience includes a wide range of operational activities. She has helped dental practices ensure their long-term viability by providing marketing assistance; claims processing information; coding clarification; managed care contracting; communication techniques with insurance companies, patients and staff; dental Medicaid regulations; and insurance statutes as they relate to dental plans and provider responsibilities.

Janet Hagerman, RDH, BS, Director of Hygiene, joined Coast Dental in November 2003. Ms. Hagerman is a registered dental hygienist, author and internationally-known speaker. She is responsible for administering Coast Dental’s progressive hygiene initiatives, providing clinical guidance and developing staff mentoring and education programs. Prior to joining Coast Dental, Ms. Hagerman was a consultant for Hygiene Mastery, a training and coaching firm co-founded by renowned advisor and peak performance coach, Anthony Robbins. Ms. Hagerman is the author of numerous articles that have appeared in Dental Economics, RDH Journal, Dentistry Today and other publications. She is a popular speaker at major U.S. and international conferences that include Chicago Mid-Winter, PAC-Live, Gener8Next, RDH Under One Roof, Australia’s Mastery of Dentistry and numerous state dental hygiene conferences.

Ginny Hegarty, is the owner of Dental Practice Development, Inc. as well as the director of consulting for Office Magic. She is a certified consultant for Bent Ericksen & Associates, specialists in employment law & human resources. Mrs.. Hegarty authors the Practically Speaking Column in Dental Practice Report and has also been published in Dental Economics and other trade journals. She lectures at Temple University Dental School in Philadelphia as part of the Office Magic Practice Management Program, and is a member of the Academy of Dental Management Consultants and is a member of the Academy of Dental Management Consultants and The Speaking Consulting Network.

Debra Seidel-Bittke, began her career over twenty years ago as a registered dental assistant and office administrator. In 1984 she graduated from The University of Southern California (USC) with a bachelors degree in dental hygiene. Since September 2002, Mrs. Seidel-Bittke has been a guest lecturer for the senior dental students at USC, teaching Contemporary Practice Management. She has also published several articles in journals in newsletters.

JoAnne Tanner, MBA, is a dedicated professional with a solid track record in the dental industry. Due to her influence, JTA has become one of the leading influences in the innovative development of the nation’s dental practices. Mrs.. Tanner has worked closely with hundreds of dentist across North America designing and implementing their customized dental office management and marketing consulting programs. Her extensive dental and marketing background has given her unique insights into successfully blending staff incentive programs and solid organizational procedures with well planned marketing programs for her clients. Mrs. Tanner holds a Masters in Business Administration with an emphasis in strategic planning. She also served five years of active duty as a Dental Technician in the United States Navy.

Jackie Wheeler, is owner of Dynasty Consulting, which is a practice management company that implements strategic structure in dental practices across the nation. Customizing every need of a dental practice and providing productive results are just a few of the services provided by Dynasty. Jackie graduated from Chickasha High School in 1983 and started college at the University of Science and Arts. She moved to Fairfield California in 1988 and has been employed in the dental field from 1988 to the present. She finished her College at Solano Community College in Fairfield, California.

She has 20 years in the dental field and has been a dental consultant for numerous dental practices in the United States. She has a reputation for being one of the most productive consultants in her area. Her education in the dental field ranges from Hollander Consultants, Arrowhead Management “Dr. Dick Barnes”, Blatchford Seminars, The Mercer Institution, Pride Institute, and not to mention The Panky Institute. Jackie believes Integrity, Character, and getting excited about dentistry is the way to serve and retain all patients. Her education, hands on experience, and consulting career lead her to create Dynasty Consulting: (817) 822-2225.